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My brewery/brewpub

If you have been reading this blog for any period of time you should know that want to start a brewery or brewpub with my good buddy Pete. It has been something that has consumed my mind for longer than any single idea/dream ever has. The only thing that has been in my head on a more constant basis is my wife (awwwe). And according to Stuff White People Like “most white people want to open a microbrewery at some point.  One that uses organic hops.” I don’t know about the organic hops part, but the first part of that statement is true for me.

I have been reading The Brewers Association’s Guide to Starting Your Own Brewery since I got it back in early January. While a book does not give you everything you need, it surely has helped me in thinking about what I need to do to make this dream a reality. I also read Brewing Up a Business and Beer School which have also been very useful. I think I could handle the beer part and even create a “culture” for my business, but connecting all of the dots seems like a task.

The other thing that you need to look at is the numbers. According to the Brewers Association figures, for every brewpub that closes 1.3 opens. Not exactly encouraging figures, but I’m guess a lot of that is do to the harshness of the restaurant business as a restaurant with a brewery on premises closes at one tenth the rate of a restaurant without one. Promising! Microbreweries have a much better outlook. For each one that closes 3.7 have opened on average for the past 3 years. I kind of want to go the route of Dogfish Head and start with a brewpub and get all of the kinks worked out and have a reliable product and steady cash flow to support opening a full scale brewery.

I am also encouraged by guys like Monday Night Brewery who were a group of friends who loved beer and decided to start a brewery with a unique style. Their blog is fairly hilarious as well and they also drop lots of great information on starting a brewery and the like. One of my favorite breweries back home is Victory, which I can actually purchase in Lubbock (score). They have grown by leaps and bounds and they started as two college roommates who loved beer. Much like Pete and myself I might add.

My brewery or brewpub is still very much a pipe dream at this point, but I think I am going to start posting about my thoughts and ideas on it here and get some feedback. Even if I don’t get feedback it will give me a place to put down all of my ideas and allow me to develop my dream a bit more. Also writing it down helps it become more real in a sense.

6 thoughts on “My brewery/brewpub

  1. Thanks for the shout! Good luck “connecting the dots.” Loved Beer School. That was one of the first books we read. Also check out Small Giants. It’s not 100% beer related, but great to think about when starting a business.

  2. Thanks for mentioning Monday Night Brewery. I had lost track of those guys so I’m going to check it out next.

    I think its a great thing to try and it looks like Microbreweries have a decent chance of success. While beer sales overall are down lately, the microbrewery industry has continued to grow (even though its a teeny portion of overall beer sales). I guess the point it that there is room for one more, and lots of people looking for new and interesting beer. (Just stay away from the organic hops!)

  3. Jonathan I will surely have to check out Small Giants. I have a bunch of other readings on business stuff as well, including a book about Apple and Steve Jobs. I can’t recall the name at this time, but it is all about starting a business and such. I am really just at a novice level here, but it helps me to write things down and get feedback. Thanks for stopping by.

    Scott if this dream ever did come a reality I would love for it to happen in the Philly area. So being a Jersey guy you aren’t too far away from visiting and all of that. Maybe in a few years we can share a beer or few at whatever I get accomplished.

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