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More thoughts on beer ratings

BeerTap TV has recently changed their “rating policy.” If you refer to my previous post on rating beer you will get a better idea of where this post is coming from and also why there are no ratings on this site. Anyway, BeerTap TV made a change where they are not rating the beers in the traditional manor, bur rather giving them a 1-5 scale in terms on your own walk in knowing and understanding craft beer. A one for example your be your basic Bud Light or dozens of other clones of that beer. Where a five might be Dogfish Head’s 120 Minute IPA. Basically as you taste more and more craft beer your taste buds evolve and beers that might of blown you away when you first started getting into the hobby, might not anymore.

For me personally, if I had half of the beers I am drinking now a few years ago, I would not of enjoyed them or appreciated them as I do today. The scale they are using a based on white water rafting and the different classes of rapids that you would experience. A newcomer to rafting should not be in rapids that have lots of rocks and other hazards because they will be eaten up by them. I think the crossover to craft beer is a good one.

In my previous post on beer ratings, Scott from The Brew Club talked about the ratings they make on their website. Essentially he pointed out that the ratings on their site are not meant to be the end all of a beer, but rather their own personal rating, more or less for them. Fair enough and I can totally understand that. In fact, when I first started this site I put a lot of thought into a ratings scale, but I never ended up using it for reasons I have already mentioned. I still don’t think that a ratings scale will ever be coming to Brewery Reviewery, but it is nice to see that some usable scales out there exist. Below is the ratings scale of what I originally come up with for this site, it is based on how much of this beer I would drink (goes from bad to great)

  • Single bottle
  • Six pack
  • Case
  • Keg
  • Taking seat at the brewery

I thought it was clever at the time and I am sure it has been used all over the place well before I thought of it. Well, I mainly just wanted to point out a few other thoughts on beer reviews and such. Again, nothing like this is coming to this site, but I am glad to see that there are ratings scales out there that don’t really judge the beer.

Busch sues Ontario brewery over lime

09-08-02You can read the full article here, but I’ll give you the important parts. Anheuser is suing Brick Brewing Company saying that their lime beer named Red Baron Lime is infringing on their copyright and trademarks for their beloved Bud Light Lime. Busch thinks that the labeling leads people to believe that it is Bud Light Lime or associated with it, when Red Baron Lime is not at all.

According to a Anheuser spokesperson, ““Bud Light Lime is a high-quality beer, brewed in small batches in England. Brick’s activities are undermining this reputation.” Undermining a reputation? Really, Bud Light Lime tastes like Sprite with alcohol in it. It is a joke of a beer, well, to people who drink good beer anyway. It gets better.

“In comparing the two labels in the lawsuit, Bud Light Lime label shows BL, with a slice of lime underneath the letters. Red Baron Lime is spelled out in a different font, with an image of a slice of lime below. Both beers are sold in clear bottles and the labels have a green and silver color scheme. Anheuser also objected to Brick’s use of a Web site saying like its own Web site for Bud Light Lime, it used pictures of young, attractive people wearing bathing suits.”

BRICK BREWING CO. LIMITED - Red Baron LimeA lime flavored beer with a lime on the cover, and what?!? they use green! You have got to be kidding me. Green and silver color schemes seem to go pretty well, just asked my beloved Eagles. I inspected both websites and they both have attractive looking people on them once you get past the age page. I’ve never heard of a beer company doing this, so it is shocking to see two beer companies with attractive people in their advertising. Bud Light Lime has over 112,000 fans of Facebook while Red Baron Lime only has a little over 500. Not that it really matters but I think you can tell a difference in the scope of breweries we are talking about.

Enough with the sarcasm but this is just silly. There are dozens of beers that use similar color schemes and I doubt that Brick was really trying to cash in on people mistaking it for Bud Light Lime. I hate when big companies go after little ones for pointless reasons. Heck Brick has already changed their packaging once to make them happier.

Wasn’t there another lime beer that came out before both of these anyway (insert Miller Chill)? They use a green and lime color scheme as well, but don’t use the clear bottles. Anyone else have any thoughts on this matter?